In the category of “prequels we wished for that never happened” comes
Seriously? In my best Jerry Seinfeld voice, I ask, “who were the marketing wizards who came up with that one? How long did that take to create? Couldn’t you guys have been just a little more colorful with promoting your state?”
No “Sportsman’s Friend?” No “Sawtooth Beauty?” No “Vote For Pedro?” No “White Supremacist’s Paradise?”
Of course we know Idaho is famous for its potatoes. But if every state’s license plate slogan was as obvious as Idaho’s, what would be on your favorite state’s plates? Would we have …?
New Jersey: “BIG HAIR”
Florida: “GUN-TOTING REDNECKS”
Texas: “LAND OF EXECUTIONS”
Wisconsin: “BIG FAT PEOPLE”
Louisiana: “SHIT HAPPENS”
And for California? How about:
“EXORBITANT REAL ESTATE“
Not on this license plate, if my interpretation of its message is correct.
I was pleasantly shocked to stumble upon this parked car with the California license plate “4OF JULY” yesterday while taking a shortcut on foot through a Marina del Rey yacht club parking lot. Maybe the driver only takes the car out one day a year? Maybe it’s also the birthday of a loved one? Or maybe this Infiniti driver just likes to remind us every day of a very important American anniversary.