Local movie-goers using remotes to complain about loud talkers, projection problems

Regal Cinemas is now enlisting the help of its audiences to monitor its movie theatres for disturbances by alerting staff with a “remote control”. One member of the chain’s “Regal Crown Club Loyalty Program” will be given the device on the way into a movie, where they can press a button if they witness loud talkers, sound and projection problems, pirates, or anything else that is ruining the movie going experience.

Ten Los Angeles area theatres are employing the device, called the Regal Guest Response System, including the Long Beach Stadium 26 and the Ontario Palace Stadium 22.

While the remote control handlers aren’t paid, like the usher who’s job they’re replacing, they are compensated with bonus credits on their loyalty member card.

Hmmm… “loyalty” + “rat out your peers” = free popcorn. For some reason, I’m actually not creeped out in this instance.

I’d love to hear if any of our readers has seen this device in action. Additional local theatres using the Regal Guest Response System after the jump.

…h/t WCBS TV New York, via Drudge Report… more from Regal’s press release

Los Angeles market theatres using the Regal Guest Response System
ONTARIO PALACE STADIUM 22 + IMAX
SOUTH GATE STADIUM 20
IRVINE SPECTRUM STADIUM 20 + IMAX
LONG BEACH STADIUM 26
AVENUES STADIUM 13
CAMARILLO PALACE 12
VALENCIA STADIUM 12
PARKWAY PLAZA STADIUM 18
TEMECULA STADIUM 15
ANAHEIM HILLS 14

5 Replies to “Local movie-goers using remotes to complain about loud talkers, projection problems”

  1. I vote for a remote control that zaps offenders immediately. Like a mini “smite” button for the movies.

    I can just see it, annoying loud lady answers her phone during the movie. *zap!*

    I’m first in line for THAT remote…

  2. Boy do I wish. We went to see 28 Weeks Later at the AMC 16 in Burbank and there were people walking around, a guy started talking on his cell in the hall, another checked his voicemail in the seat in front of me, people were standing up for the first 20 minutes looking for a seat and conversing trying to find one and to top it off, the guy next to me would yell out things like OOOOOH DAMN! any time anything violent happened. Thankfully, the film was too cerebral for him, so he left after the first 20 minutes. Makes me not want to go to the movies at all.

  3. Normally I’m creeped out by “rat on your peers for a meaningless reward” myself. However, considering all the times I’ve had my choice between having my movie experience ruined by suffering through some selfish jerk’s misbehavior or having my movie experience ruined by having to go find a theater employee who will do something about the selfish jerk, I’m all for this device and I don’t even care about getting the popcorn.

  4. this is why I go to the arclight…you don’t have a-holes on the phone, talking, etc. on top of that, I only go to shows in the morning, and on weekdays.

  5. Wow. Cool. The last time I had an experience with sonmething like that I did something I wouldn’t usually do – I snapped. I’d just begun to get into one of those cerebral movies (a year or so ago, I can’t remember which one) and had just finished eating something that came wrapped in foil (a year or so ago, I can’t remember what it was)… A guy MAKES A FUCKIN’ CALL – which is even worse than answering a cell phone – and in this quiet, peaceful, pregnantly paused theatre I hear, LOUDLY, “Hey!!! Wassup Dawwg!!! Guess where I am???, etc!!! At that point the foil became crumpled into a tight little ball and somehow it launched itself firmly and cleanly against the side of his head. He turns around, STANDS UP, and demands to know “who’s the asshole that threw that!!!”… in a crowded theatre. Well, that theatre wasn’t quiet any longer, as at least a dozen people said variations on “get outta here, idiot”.

    He sat down. He made another call. A couple ushers were summoned, and “ushered” him out. They re-started the movie. Regal Cinemas. Cool.

    Bring on the zapper!

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