The demise of Jay’s Jayburger situated in the Hollywood/Silver Lake border regions at the corner of Virgil and Santa Monica Boulevard may have come to pass when the historic shack was unceremoniously shuttered a couple years ago, but an irrational glimmer of hope that it might return when all the remodeling dust settled was maintained by me in that aftermath. At least until that pipedream was finally and totally destroyed with the recent drive-by discovery that the place was in the prepatory process of being reincarnated as something called Sean’s Burger, replete with craptastic backlit-plastic masthead:
“Coming Soon!!!” The subsignage exclamates in ecstatic triplicate, and that’s fine. But below that much less conspicuously Sean’s dares to trumpet an alleged “Better Taste” and “Better Service,” and that’s just big hypothetical theoretical silly talk from a place still under wraps that hasn’t flipped a single patty yet deigns to pompously pronounce itself as a vast improvement over the cherished and mourned landmark whose popular namesake Jay Coffin served hundreds of thousands of them in the 36 years spent at that location.