That Borat Screening…

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Last night, I was with a friend who wanted to check out the aforementioned MySpace-sponsored Borat: Cultural Learnings of America for Make Benefit Glorious Nation of Kazakhstan advance screening at the AMC Century City.

We arrived at 7:00 PM, and I was stunned, to the point of laugh-out-loud laughter, at the number of fans who were already there. The line started inside and snaked its way through half the lobby before continuing outside and down the side of the building. And there were still two hours remaining!

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(I spotted a videocamera crew filming the line inside the lobby, presumably shooting for MySpace/Fox, who were no doubt elated at the rabid fan presence, for promotional and advertising purposes.)

Bottom line was, we decided not to wait in line. And as faulty as MySpace is, one cannot deny its apparent power in drawing their users to their Secret Shows and Black Carpet Screenings.

Meanwhile, MySpace has posted a compilation video from their first sponsored screening last Wednesday night, of the aforementioned Jackass Number Two.

UPDATE: Travis of the Cosmos echoes Sexytime in the comments, posting that “So I decided to go to that Black Carpet screening for the movie ‘Borat’ last night. I met up with my friend James, his girlfriend Kristen, and his brother Aaron at the theater in Century City where it was showing. We had what we thought was a pretty good spot in line. After waiting for about 3 hours (for me at least, it was about 5 for them), the staff informed us of it being full already but there would be a midnight showing now. I was hesitant, but convinced to wait. I’m glad I did. … The movie got out at about 2 am. I got home at about 3 am. I had to get up this morning at about 5 am. So I’m on pretty much no sleep. And I wound up dropping about $21 on parking which proved to be pointless because they were just letting people out anyway.”

2 Replies to “That Borat Screening…”

  1. We showed up at 7ish and the line was snaking outside the theater but not bad. Finally, an employee came out and told us that those outside had “Zero chance” of getting in. We went and got food.

    When we were done eating, we came back out and the line had extended all the way outside the theater, down a flight of stairs, down past Gelsons and into the parking lot. We told those people at the end what we were told but also said ‘good luck’. I heard they did another screening at midnight.

  2. We showed up at 7ish and the line was snaking outside the theater but not bad. Finally, an employee came out and told us that those outside had “zero chance” of getting in. We went and got food.

    When we were done eating, we came back out and the line had extended all the way outside the theater, down a flight of stairs, down past Gelsons and into the parking lot. We told those people at the end what we were told but also said ‘good luck’. I heard they did another screening at midnight.

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