As Michael Wolff points out, there are few soirees these days without a vodka sponsor. This has less to do with largesse than press: I recently covered an event, and when the sponsoring vodka’s PR person realized the brand name had not made the copy, she offered to send my editor booze (!) in exchange for a mention. This Thursday night is no different, but I’ll throw the brand a bone: Vox vodka is supplying the cheer for Los Feliz Navidad, which combines the launch of the the “urban guide” Unscene with a chance to shop Vermont Ave. stores between Kingswell and Prospect, places like Una Mae’s (current and retro fashions) and Show (mid-century furniture). From 7 to 10 p.m., there are complimentary cocktails at vermont bar (1714 N. Vermont). Not part of this bash but close by are holiday cocktails and discounts at the “let’s reinvent the wheel and look pretty doing it” clothier Matrushka Construction (3528 Sunset Blvd.).