What are you doing April 29th?

Hello friends!

The giant space on the side of Hotel Figueroa in Downtown L.A., usually reserved for boring sports themed advertisements, is, for now, promoting something near and dear to us in the Mark and Steve labs.

No, not lollipops, Grand Theft Auto IV!

How fun is it to see things you’re actually excited about being advertised, triple-monolith style?

We can’t wait to act our deepest, darkest fantasies… sleeping with prostitutes, putting on cut-off gloves and talking on cell phones while holding a fistful of cash.

For more pictures, here’s a link to the article on Kotaku.

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