Another Contender for the Title of “Most Awful Name for a Restaurant”

sushitako.jpg

This place is next door to California Pizza Kitchen in Glendale. I don’t know about you guys, but where I come from “sushi taco” is not something you would name a restaurant.

10 Replies to “Another Contender for the Title of “Most Awful Name for a Restaurant””

  1. Or maybe it’s just quirky enough to catch on. :D Besides, anyone who eats sushi (nigiri, not California rolls and crap like that) should know that tako means octopus (among other, non-sushi-related meanings, like maybe it’s the owner’s nickname or something, you never know). But yeah, taken purely from a gaijin point of view, perhaps it’s not the best name.

  2. Like MrHooks said, that spelling of tako means octopus in Japanese and is fairly appropriate for a sushi restaurant. Still a little odd, I suppose, named an eatery Sushi Octopus, but less peculiar than Sushi Taco :-)

  3. To clarify, I’m totally aware that “tako” is a perfectly normal Japanese word. This is all just in good fun. But if you want to be more serious about it, lesson #1 of international or cross-cultural marketing is “know what the possible meanings of your brand name are.” I’m sure that shit or fuck are perfectly reasonable words in Somewhereistan, but that doesn’t mean anybody should be opening a Glendale-based Somewhereistanian restaurant named “Eat Shit.”

    I think some of what this author cites are urban legends, but here’s a fun read on the subject anyway:

    http://www.westbound1.com/loupe/loupe9080t5.html

  4. I personally get creeped out every time I pass the “Hunan Taste” sign on San Vicente/Fairfax – just because the font makes it look like “Human Taste”, and I want to ask if they put soylent green in anything…

  5. I personally get creeped out every time I pass the “Hunan Taste” sign on San Vicente/Fairfax – just because the font makes it look like “Human Taste”

    HAhahahahahahahahah. Man, you don’t know how many conversations I’ve had about that very same thing.

  6. Personally, I’m a big fan of their Lobster Roll. Quite tasty. But for the price, fish, and super service you can’t beat Ichiban over by the obnoxious spitting frogs.

  7. My wife hits me every time I call Hunan Taste “Human Taste,” but I also note that we’ve never eaten there since moving into the neighborhood.

  8. My fiance and I always get a laugh out of Sushi Tako. (We live quite close to the restaurant.)

    Also…don’t even get me started on the Westside’s Hunan Taste. Ever since I was a child I too thought of the restaurant as “HUMAN Taste.” And the funny thing is, when I grew up and met my fiance, he told me that he used to call the restaurant “Human Taste” too. Ah, what a small world we live in.

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