Dear Jack Silver / KLSX / 97.1 FM

Please knock it off.

You know what I’m talking about, those horrible satellite radio bashing spots you are running every commercial break all day long.

Look at it this way – everyone listening knows that satellite radio costs money, everyone listening knows that FM radio (including 97.1) is free, no one cares that you are scared to death of that fact. Don’t get me wrong, I love KLSX and listen to Howard and Tom every day, I even listen to the triplets until Heidi says something so stupid I almost wreck my car and then I switch the channel but that’s a different story. What I’m saying is you have loyal listeners, and these ads which make you and the station sound like little cry babies are pushing people away. I don’t want to listen to someone who is so insecure about their product that the only way they can make them selves feel better is to bash other people. It’s childish and repulsive, really.

I’m sure you’ve heard all this before but you need to listen up – Satellite radio is like Cable TV. It sucks the FCC is all over you but that’s the world you live in, a few idiots making the decisions for all the rest of us. We the people don’t like that, and that’s why cable TV came about, and that’s why Satellite radio is now on the scene. We want to be able to choose what we listen to, and don’t want some suit deciding that since he doesn’t like something we can’t listen to it either. I know it sucks to be in your shoes, but don’t take it out on the people solving our problem – take it out on the people who are creating yours. The fact is Cable TV didn’t kill the networks, and satellite radio won’t kill you. The only thing that will kill FM talk radio is FM talk radio.

Back to my original point, these whiney commercials complaining about how satellite radio costs money and how KLSX is free are juvenile and every single time I hear one I’m going to tune out. I already know several people who are doing that already. Your content is great, but your stupid self promotional ideas are hurting your station. When Howard (and eventually Tom) take off for the greener pastures of free speech on Satellite it’s going to be up to you to still provide something I might want to listen to, and if these ads are a sign of things to come you can forget it.

Jack, please, take the high road here. Work on making your product better and quit wasting your time pointing out the flaws in others. We all see through it and really don’t like what we’re seeing. Thanks.

7 thoughts on “Dear Jack Silver / KLSX / 97.1 FM”

  1. My cable company does the same re: satellite TV (“your reception will crap out when it rains!”). Very annoying.

  2. That Irwin and the mattress guy pretty much have driven me from that station weeping. (We’ll beat anyone’s advertised price or your mattress is FREEEE! You’re killing me Irwin, you’re killing me!) I don’t care if your mattress is 5 cents, I’ll NEVER do business in your store…you’ve stolen enough joy in my life. I got a free Satellite radio and a free year of Sirius in a fancy Hollywood giftbag, so I’ll check it out, but I don’t know if it’s worth it to subscribe. Thanks to my ipod, I hardly ever listen to the radio in the car.

  3. I got a Sirius satellite “Sportster” set-up for Christmas รณ the one that you can move between your vehicle’s stereo and home stereo (or in a specially designed boombox…purchased separately, of course). The reception I got in my truck sucked so bad that I was going to cancel, but instead moved the unit to the boombox inside the house and now all is good. I’m cool with it not being in the vehicle because I spent so little time there anyways (and when I do I’d rather listen to NPR or K-Jazz or 103.1). I’m still not sure it’s worth the $12 per month, but hell they just gave Grandmaster Flash his own weekly mix show on the Boombox Channel Saturday nights. Loving that!

  4. Finding out that I can download Howard Stern’s radio shows without commercials on a daily basis via BitTorrent is a godsend. Fuck KLSX and their 15 minute breaks.

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