As Michael Wolff points out, there are few soirees these days without a vodka sponsor. This has less to do with largesse than press: I recently covered an event, and when the sponsoring vodka’s PR person realized the brand name had not made the copy, she offered to send my editor booze (!) in exchange for a mention. This Thursday night is no different, but I’ll throw the brand a bone: Vox vodka is supplying the cheer for Los Feliz Navidad, which combines the launch of the the “urban guide” Unscene with a chance to shop Vermont Ave. stores between Kingswell and Prospect, places like Una Mae’s (current and retro fashions) and Show (mid-century furniture). From 7 to 10 p.m., there are complimentary cocktails at vermont bar (1714 N. Vermont). Not part of this bash but close by are holiday cocktails and discounts at the “let’s reinvent the wheel and look pretty doing it” clothier Matrushka Construction (3528 Sunset Blvd.).
8 Replies to “Los Feliz Navidad”
Comments are closed.
that’s funny, Absolute promised to send us some loot after we hooked them up a few months back, and so far… nothing.
yeah…i want my case of vanilla vodka!
I wonder if beer sponsors would be any more forthcoming….
We don’t serve alcohol at our events so I don’t need a liquor sponsor…just wanted to make my martinis at home!
Is Yque still over in that area? Or Amok? It’s been at least 10 years since I went shopping over there, but it sure was cool when I was 20.
What is the Unscene “urban guide” all about? Do they have a website?
I don’t know what Unscene is but figure there’ll be 10,000 copies available tonight. Wil: Amok has been gone about five years; Yque is still there. There are three times as many stores as there were a decade ago, parking is atrocious, but the street is still more usable than precious, and has a truly great ind. bookstore, Skylight.
yes unscene has a web site. its an urban guide to shops, salons and restuarants, etc.